2025 Ryder Cup

Leading the content strategy across Ryder Cup Europe channels, with the goal to deliver the most socially engaged Ryder Cup ever.

During the event week (Monday 22 September – Monday 29 September) Ryder Cup, Ryder Cup Europe and Ryder Cup USA channels delivered record-breaking figures: 865.8m impressions, 19.6m interactions, 431.7m video views and 853.1k new followers